Wednesday, November 20, 2013

Trojan gastrodiplomacy

"It started with dessert. When Ed Orgeron stepped in as the interim coach at Southern California after Lane Kiffin was fired in late September, one of the first moves he made was restoring sweets to the football team’s training table.

 His reasoning: If you give a lineman a cookie, he’ll want to block for you.

Who knew that the path to winning the hearts and minds of young men ran through their stomachs?"

-from: At U.S.C., the Cookie Doesn’t Crumble; It Bonds

Really, who knew?...

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