Thursday, February 21, 2013

Colombia not Columbia

"Colombia is where famed artist Fernando Botero hails from; Columbia is a university in New York.

The coffee you drank this morning might be from Colombia; Your outerwear might have been made by Columbia."

Colombia, not Columbia.

I posted it on Che Miles' FB page, since he works in the region.  His answer was:

"I don't like it. It's placing pride over PD strategy and aims much lower than the "The only risk is wanting to stay" campaign. Unless they direct the scope at some of the real image problems the country has, the only positive impact will be the correct spelling of Colombia."


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